The New BMW iX: A Vanguard in Electric Mobility
The BMW iX has established itself as a pioneering figure in the electric mobility sector, combining progressive luxury with locally emission-free driving. The latest iteration of the iX takes this to a new level, featuring enhanced power, efficiency, and a refined design language.
Exterior Design: Striking Presence and M Sport Package
- Design Language: The new BMW iX boasts an expressive presence and monolithic appearance, with characteristic SAV proportions and a design reduced to the essentials. The front design is particularly striking, featuring a redesigned BMW radiator grille with a filigree frame and a structure of vertical and diagonal lines.
- M Sport Package: Now available as an option, the M Sport package emphasizes the dynamic character of the vehicle with powerful lines, striking air intakes at the front, and vertical reflectors at the rear. The M Sport package Pro adds dark M Shadow Line headlights and rear lights.
- New Finishes: The range includes new finishes such as Arctic Race Blue metallic, Dune Grey metallic, Carbon Black metallic, and BMW Individual Frozen Deep Grey metallic, among others.
Optimized Chassis and Suspension
- Chassis and Suspension: The new chassis and suspension setup is based on the increased performance of the drive system and the changed weight balance due to optimized battery technology. A hydraulic rear axle support bearing ensures an optimized balance between sporty dynamics and ride comfort.
- Wheel Bearings and Tires: Weight- and friction-optimized wheel bearings and tires with reduced rolling resistance and the highest efficiency label A+ contribute to the increased efficiency of the new BMW iX.
- Suspension Technology: The suspension technology includes a double-wishbone front axle, a five-link rear axle, and electric steering with Servotronic function and variable ratio.
- M Specific Features: The BMW iX M70 xDrive features adaptive two-axle ride level control with electronically controlled shock absorbers, M specific tuning, and M specific anti-roll bars, Integral Active Steering, and a sports brake system with red-painted brake callipers.
Advanced Driver-Assistance Systems
- Standard Features: The new BMW iX includes a comprehensive set of standard driver-assistance features, such as parking sensors, autonomous emergency braking, automatic high-beam headlamps, and lane-keeping assist systems.
- Highway Assistant: The BMW Highway Assistant offers Level 2+ functionality, allowing drivers to take their hands off the wheel and comfortably position themselves on suitable limited access highways with divided lanes at speeds of up to 85 mph while keeping a close eye on the traffic.
- Active Lane Change: The system includes Active Lane Change with eye activation, ensuring outstanding driving comfort on long journeys.
Enhanced Infotainment and Connectivity
- iDrive 8.5: The new BMW iX features the latest iDrive 8.5 infotainment interface, allowing for the customization of menus and graphics, as well as a voice-activated assistant.
- Display and Audio: A large 14.9-inch infotainment display combines with a 12.3-inch digital gauge cluster to create the iX’s tech-forward dashboard design. Apple CarPlay and Android Auto are standard, and BMW also offers a Wi-Fi hotspot with a 5G cellular connection.
- Audio Systems: An 18-speaker Harman/Kardon stereo system is standard, with a 30-speaker Bowers & Wilkins setup available as an option.
Key Specifications
- Battery Capacity: The new BMW iX offers a battery pack with 109.5 kWh of usable capacity.
- Power and Torque: The xDrive50 model provides 516 horsepower and 564 lb-ft of torque, while the M60 delivers 610 hp and 749 lb-ft of torque (811 lb-ft with launch control).
- Range: BMW estimates the xDrive50 will travel up to 309 miles on a single charge, while the M60 can go 285 miles.
- Charging: The iX supports DC fast-charging capability up to 195 kW.
Market Position and Competition
- Market Trends: The electric SUV market is rapidly expanding, with the BMW iX positioning itself as a premium offering.
- Competitive Landscape: The iX competes with other electric SUVs such as the Tesla Model X and Audi e-tron, offering a unique blend of luxury and performance.
Statistical Data
- Electric Vehicle Sales: Global electric vehicle sales have seen significant growth, with over 7 million units sold in 2023 alone[1].
- Market Share: The electric SUV segment is expected to account for a significant portion of the overall electric vehicle market, with projections indicating a 30% market share by 2027[2].
Future Developments
- Over-the-Air Updates: The new BMW iX supports over-the-air software updates, ensuring that the vehicle remains at the cutting edge of technology.
- Advanced Modular Technology Kit: The iX features BMW’s latest modular technology kit, offering extensive integration of new and enhanced functions.
The new BMW iX represents a significant step forward in electric mobility, combining advanced technology, luxurious design, and exceptional performance. With its comprehensive suite of driver-assistance systems and cutting-edge infotainment features, the iX is poised to lead the electric SUV market.
